Big Data is kind of a big deal. It is everywhere, and it is growing fast. Extrapolating from a study by IDC:

From this massive amount of data, roughly a third is valuable when analyzed (the remainder is composed largely of cat videos and food pictures); however IDC estimates only about 0.5% is analyzed today. Despite this, we see companies already benefiting from taking Big Data seriously. In fact, data from Oracle suggests that top performing companies are 3 times more likely to be using Big Data analytics.

Big Data is serious business, and I am excited to be a part of it.